Dainese has announced its 2019 North American Custom Works Tour dates and stops, giving riders across the country a chance to place orders for made-to-measure race suits, jackets, or pants.
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Custom Works brings a process that’s generally reserved for the pros to everyday riders, pairing them with a master tailor who takes 24 measurements for men (25 for women) and then sends those numbers to Dainese headquarters so the piece can be produced.
The first step is to visit the online Custom Works 3D Configurator (customworks.dainese.com). There, riders will be able to sort through the various garments and try out a myriad of personalization options before previewing the look of the finished piece. When the gear looks good, riders will save the work and book an appointment at a participating retail store, where the consultation with the master tailor will take place.
“Custom Works is really a unique program and opportunity for motorcyclists to own meticulously crafted Dainese apparel that is 100 percent their own, in terms of look and fit,” said Roberto Sadowsky, executive vice president, Dainese-AGV North America. “We’re also proud to be expanding the selection of items available through Custom Works with new suit offerings for both women and men, and new D-air jackets.”