SANTA CRUZ, Calif., (Feb. 15, 2011) - Zero Motorcycles, the global leader in the electric motorcycle industry, will showcase its 2011 Zero S, Zero DS, Zero X and Zero MX models at Dealer Expo 2011, Feb. 18-20 at the Indiana Convention Center in Indianapolis. Along with highlighting its new product line, Zero will also be presenting its business plan to interested motorcycle dealers that are looking for ways to connect to new consumers and new lines for their businesses. "Dealer Expo is a great way for us to reach the entire industry in one location and at one event. Whether you are an independent sales representative or multi-line dealer, it has become increasingly important to grow and adapt with the times," said John Lloyd, VP of World Wide Sales for Zero Motorcycles. "Our strategies allow us to produce exceptionally high quality electric motorcycles that balance performance, range, weight, affordability and availability. In addition, our new dealer business model is equally cutting edge for today's rapidly evolving retail environment. We encourage everyone to visit booth #5375 to talk to a representative and learn more about Zero Motorcycles."