TOP 1 Oil Goes To Extremes At 2009 Dakar Rally

BURLINGAME, Cal. (December 22, 2008) - Top 1 Oil Products Company has again joined America's premier motorcycle rally team, Rally Pan America, for the world's most grueling and challenging endurance race, the 2009 Dakar Rally. Now nicknamed "El Dakaro," the legendary competition has moved continents to South America where it starts January 3 in Buenos Aires, Argentina. The Top 1 Oil sponsored Rally Pan America team is led by veteran rider Jonah Street and team manager and Dakar veteran Charlie Rauseo, along with an equally experienced support crew. The team will be up against a nearly 3,750 mile (6,000 km) torturous route that traverses the plains of Patagonia, the Atacama Desert and the Andes - all during equally extreme summer temperatures. The race concludes on January 17.

"Following last year's disappointing cancellation of the Dakar Rally, Top 1 is very excited to be back with Rally Pan Am for the 2009 event. Including 2008, the 2009 competition will be the 5th consecutive year we have been a primary sponsor of Rally Pan Am. We are looking forward to a strong showing from Jonah and the team and we wish them a safe and successful race," said Frank Ryan, Vice President, Sales and Marketing, Top 1 Oil Products.

The desert and mountains of South America will be as mentally and physically challenging as the original North African Dakar route. However, since the terrain is new to most of the competitors, traditional European favorites won't have the advantage of racing in their own back yard. As a result, Rally Pan America expects the 2009 Dakar Rally to be a level playing field, rife with opportunity for teams with the experience, equipment and stamina to handle the roadblocks of extreme endurance racing.

Top 1 Oil has long been involved with racing events that test the limits of performance. In addition to sponsoring Rally Pan America's 2009 Dakar entry, Top 1 Oil most recently became the world's "fastest motorcycle oil"when the TOP 1 ACK Attack streamliner toppled the existing absolute FIM motorcycle land speed record with a blistering 360.913 mph run on the Bonneville Salt Flats in Utah.

About Top 1 Oil Products
TOP 1 Oil Products Company was founded in 1979 with the purpose of providing high quality lubricants to customers around the world. Today, TOP 1 products are actively marketed in over 40 countries and its products are recognized for quality, versatility and value.

TOP 1 has been continually owned and operated by one family. Today, three generations of Ryan's continue to pursue the organizing principle of itsfounder: that of providing quality lubricants while forming and sustaining life-long relationships with its customers.

In fostering their sponsorship tradition,TOP 1 continually looks to sponsor and support unique and compelling motoring and /or motor sports individuals and teams. If you have a compelling and unique story or a personal dream please send your idea via email to Frank Ryan, V. P. Sales and Marketing, fryan@top1oil.com.

About Rally Pan Am
Rally Pan Am www.rallypanam.com is an experienced American cross-country motorcycle rally team with years of success in some of the world's most challenging and grueling races. For the 2009 Dakar Rally, the Top 1 Oil sponsored team will again be led by racer Jonah Street, a long-time resident of Ellensburg, Wash. Jonah began "cutting through the sagebrush" in Central Washington's semi-arid-desert-like-terrain at the age of six and quickly rose to regional prominence. Today, Jonah Street is a world-class motorcycle racer who has staked his claim as a top contender. In the 2006 Paris to Dakar Rally, Street competed against 252 other motorcyclists, and despite being a newcomer to extreme endurance racing, placed 17th overall and scoring Top 5 finishes in three tough stages. Street will be supported the seasoned Rally Pan Am support crew.

CONTACT:
Lindsay Wagner
Brandware Public Relations
516.594.0072
lwagner@brandwarepr.com