Moto Guzzi USA Announces Incentives for Touring Riders

In time for prime touring season, riders can take advantage of cool deals on hot touring accessories

NEW YORK, August 23, 2010 - Moto Guzzi USA is offering $2,100 worth of free touring accessories with the purchase of a 2009 Stelvio1200 4V as well as special discounts on touring suits. Now through October, purchasers of a 2009 Stelvio 1200 4V are eligible to receive a Moto Guzzi touring kit that includes side bags, hand guards, engine guards, an anti-theft alarm system complete with two remote controls, as well as a durable black bike cover to protect their bike when they're not touring.

Awarded the Adventure Sport Motorcycle Award by_ Ultimate Motorcycling, _the Stelvio 1200 4V embodies Italian infused form and function with features like a new 90-degree, V-twin quattrovalvole engine that produces upwards of 103 horsepower. An adventure-touring bike that has superior pavement handling and the ability to venture off the beaten path, the Stelvio 1200 4V combines performance with comfort, offering adjustable windshield, saddle height and handlebar inclination - perfect for long hauls on the road. The Stelvio 1200 4V is available in Guzzi Black or Corsa Red for $14,990.

To complete the touring ensemble, Moto Guzzi enthusiasts can also receive a $500 discount off the purchase of a Norge or Gran Raid touring suit. The Norge touring suit has waterproof and breathable D-Dry® membrane, removable lining, removable armor, rainproof pockets and adjustable sleeves. The Gran Raid touring suit is made from Dupont Cordura® 500 with a removable lining, reflective piping, four outer pockets, wind-proof sleeves, protective pads and non-scratch rubber buckle.

"Moto Guzzi has a history of building beautiful, great handling, touring motorcycles and the Stelvio is no different," said Rick Panettieri, brand manager for Moto Guzzi. "With this exciting touring package, riders are equipped to head out and experience adventure touring to its fullest."

Through its partnership with Freedom Road Financial, Moto Guzzi now provides low finance rates to qualifying customers on the purchase of new Moto Guzzi motorcycles. Currently, Stelvio buyers can choose between a 3.99 percent APR for 60 months or the above listed touring kit valued at over $2,100.

For more information about Moto Guzzi or to locate an authorized dealer, visit www.motoguzzi-us.com.

**About Moto Guzzi: **
Founded in 1921, Moto Guzzi is one of Europe's oldest continuous manufacturers of motorcycles. The brand continues to produce bikes from its original location on the shores of Lake Como in the village of Mandello del Lario, Italy. For information about Moto Guzzi USA, visit www.motoguzzi-us.com.

About The Piaggio Group:
Established in 1884 by Rinaldo Piaggio and based in Pontedera in Pisa, Italy, the Piaggio Group is one of the world's top manufacturers of two-wheel motor vehicles. With more than 7,000 employees, an annual production of more than 610,000 vehicles in 2009, five R&D; centers, seven production facilities in Europe and Asia and operations in more than 50 countries - the Piaggio Group has a consolidated leadership in the European two-wheeler market. The company produces scooters, motorcycles and mopeds in the 50cc to 1,200cc displacement range, marketed under the Piaggio, Vespa, Gilera, Derbi, Aprilia, Scarabeo and Moto Guzzi brands. The Group also manufactures three- and four-wheel light transportation vehicles for the Ape, Porter and Quargo ranges.