All 2011 Chiefs feature 110th anniversary badging as well as a 110th anniversary speedometer gauge. Indian Motorcycle was founded in 1901 in Springfield, MA , and one of the company's original dealers, J.C. "Pappy" Hoel founded the Sturgis Rally. Indian Motorcycle, now located in Kings Mountain, NC, takes great pride in its rich history . To further celebrate the 110th anniversary milestone, Indian Motorcycle is inviting all 1901- 2010 Indian owners to park their motorcycles, VIP-style, beside the Indian Motorcycle event truck. There will also be a special display of vintage Indian Motorcycles during the rally at the 4th & Lazelle location. Indian's goal this year is to provide a complete look at the past, present and future direction of the company.