Talk about moxie. KTM’s admitted goal is to become a world power in motorcycling, to take on the likes of BMW, Ducati, and Triumph with class-leading machines that don’t need so much as an asterisk or any such below-the-fold explanation for the hyperbole. No need to say, “Hey, that’s a really good effort…for a dirt bike company.” As the Austrian firm expands its product line, refines its street products, and pushes into new model categories, it has to (and wants to) position itself as something more than the company accustomed to dominating off-road racing. This transformation can’t be done in a press release or with a marketing campaign. It’s down to the hardware. Simple as that.