Harley-Davidson Offers Women the "Ultimate Learn-to-Ride" Experience

New Contest Features Motorcycle Prizes and an Opportunity to Ride With a Friend

MILWAUKEE (July 1, 2011) -- Learning to ride a motorcycle can be a life changing experience - the power, the freedom and the empowerment of riding your own motorcycle create a feeling that's unlike anything else - and it's an experience that gets even better when you have a friend to share it with. In an effort to continue their industry-leading commitment to help more women live out their motorcycle dreams, Harley-Davidson Motor Company has created a special contest to offer women a unique experience.

Harley-Davidson will select four women to win the "Ultimate Learn-To-Ride Experience," a prize package that includes a brand-new 2012 Harley-Davidson motorcycle that can be personally designed via Harley-Davidson's new H-D1™ factory customization system, as well as $1,000 in new Harley-Davidson MotorClothes apparel. In addition, the four winners can each pick a friend to accompany them on an all-expense-paid trip to Milwaukee, Wis., where they will learn to ride a motorcycle through Harley-Davidson's Riders Edge New Rider Course and explore Harley-Davidson's home turf including tours of the Harley-Davidson Museum and Powertrain Operations. Women can enter the contest at www.h-d.com/mytime.

"We're excited to help inspire more women to fulfill their dream of learning to ride a Harley-Davidson motorcycle," said Claudia Garber, Director of Marketing Outreach at Harley-Davidson. "The "Ultimate Learn-To-Ride Experience" contest is one aspect of many exciting things Harley-Davidson is doing to encourage more women to get started on their riding journeys."

The "Ultimate Learn-To-Ride Experience" contest runs through July 20, 2011. For more information about the contest and to enter to win, visit www.h-d.com/mytime.

About Harley-Davidson Motor Company
Harley-Davidson Motor Company, the only major U.S.-based motorcycle manufacturer, produces heavyweight motorcycles and a complete line of motorcycle parts, accessories and general merchandise. For more information, visit Harley-Davidson's Web site at www.harley-davidson.com.

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