Ducati North America to Kick-Off 2011 Monster Challenge Customization Competition

Ducati Owners Invited to Compete for a Chance to Win Dream Ducati Experience to Bologna, Italy

Cupertino, Calif. (May 6, 2011) -- Ducati North America is set to launch the 2011 Monster Challenge customization competition to identify the most creative Ducati riders in the nation. All 2008 and later new-generation Ducati Monster owners are encouraged to enter for a chance to win the grand prize -- a weeklong trip for two to the Ducati factory in Bologna, Italy including travel, accommodations, a Ducati factory experience, loan of a motorcycle and more.

Interested Monster owners can enter in the amateur or professional category at www.ducaticommunity.com, from May 11 to July 15, 2011. The competition will take place in two stages; first, contestants will submit entries online to be voted on by members of the Ducati Community through July 31, 2011. The two contestants from each category with the highest votes will win an exclusive Ducati MotoGP experience at the 2011 Red Bull Indianapolis Grand Prix, hosted by Ducati. The four custom Monsters will be on display on Ducati Island at the Grand Prix where attendees will then vote to select the grand prize winners of the trip to Italy.

"The Monster is Ducati's best-selling line of motorcycles and with thousands of Ducati Monster owners across the nation, the competition is sure to be impressive," said Ducati North America's General Manager Dominique Cheraki. "As the most iconic 'naked' motorcycle of all time, Monster owners in the U.S. have particularly taken to personalizing these bikes which is already evident on our new Ducati Community social media site. We are looking forward to seeing the variety of personalization and talent that is revealed by this competition."

Entries for stage one of the 2011 Monster Challenge will be accepted from May 11 to July 15, 2011, and judging for stage one will take place online. Interested Monster owners should log on to www.ducaticommunity.com for full competition details.

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