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Study: Bright Colors Save Lots of Motorcyclists' Lives

Research from New Zealand reaffirms the value of bright motorcycle helmets, reflective clothing, and daytime headlight usage. Just choosing a bright-colored helmet can cut your crash risk by 24%. By Art Fr
Agentorange Lg
Staffer "Agent Orange" will bend your ears for hours about how loud helmets save lives. He reports the solid-orange lid makes a huge difference in traffic.

  • "Compared with wearing a black helmet, use of a white helmet was associated with a 24% lower risk ... We found similar associations for red and a combined group of yellow and orange helmets..."

  • "Drivers wearing reflective or fluorescent clothing had a 37% lower risk of crash related injury than those who were not wearing such materials...the protective association seemed to increase with falling light levels..." :

  • "Voluntary use of headlight in daytime was associated with a 27% lower risk of crash related injury..."


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