To support the 2012 Dakar Rally effort of top American motorcycle racer Jonah Street, Touratech-USA has produced a limited edition t-shirt, with 100% of sales dollars going directly to Jonah Street’s 2012 Dakar Race Fund.
Last year, Jonah’s fans helped raise $10,000 by purchasing the t-shirts. With just a few months remaining before the greatest motorsports race in the world, Touratech-USA is again betting on their home-town hero to win the 5,600 mile rally in South America held January 1st – 15th, 2012, and invites everyone to a part of Jonah’s Dakar success.
The limited edition shirt idea that Touratech-USA came up with last year was awesome. We ended up raising way more money than we expected. It’s great to have the support of sponsors, but equally important to give our fans the opportunity to be a part of the Dakar race with this shirt, says Street
As a final push to fund Jonah's 2012 Dakar Rally, Touratech-USA is hosting a Send-Off party in November in Seattle, giving fans a chance to see Jona